The Sky Has Finally Fallen
It is all doom and gloom along Lusaka Road as CMC Motors woke up to the shocking news that Jaguar Land Rover is no more.
No, the Indian-owned British corporation has not closed shop, but as far as CMC Motors are concerned, Jaguar and Land Rover cars may as well not exist beginning February 2013, if the world does not end in two week’s time.
CMC’s contract expires then (Feb), and it will NOT be renewed. I bet some individuals there wish the world would end this month, after all….
In a statement released to members of the motoring press all over Africa, one Willem Schoeman of JLR SSA (Jaguar Land Rover Sub Sahara Africa) made it clear that JLR as a company has high hopes for Kenya; only these hopes are tied to another company; one that few people have heard of: RMA.
It was not so much we don’t want CMC as it was we want RMA. These sentiments were echoed within the Tweet-verse and the blogosphere, the difference being that while JLR’s statement was more pro-RMA than anti-CMC, Internet opinions were the other way round.
“It has been a long time coming…” one of my Twitter followers chirped. “It is about time…” piped another. “Good riddance…” said a third. Hard times, these.
“Jaguar Land Rover is pleased to announce the appointment of a new partner in Kenya, the RMA Group,” thus quoth Herr Schoeman.
If a lady announces she is pleased to have a new boyfriend, more often than not that means the incumbent/outgoing squeeze was not up to scratch and was therefore relieved of his duties. I don’t know if this also applies in the corporate world.
“The RMA Group brings a broad range of expertise and experience in the… industry… with the (JLR) brand, which they currently represent in other global markets.”
( My new boyfriend is an accomplished lover and is way cooler; and all his old girlfriends still have the hots for him). These are not very encouraging words to be reading when one is being replaced: whether as a boyfriend or as a franchise holder.
On a more serious note: this is not a time to celebrate for the motoring giant (CMC, I mean, not JLR). JLR is on a roll, releasing new products faster than we can write about them, and now is not the time for anybody to fall off their wagon.
The 2013 Vogue has been received with rave reviews and plenty of excitement worldwide. There are updates for the two Jag saloons: the XF and the XJ.
There was the Discovery 4, and the Evoque not too long ago, the Freelander has just received its 2013 model year refresh, there will be an all-new Defender in the not too distant future, the long awaited Jaguar F Type is slotted for release next year, there should be an all-new Range Rover Sport somewhere within sight also….
Now is really not the time to get oneself fired, in a Trump-esque, Apprentice-style send-off.
You may have noticed that the word “surprise” does not appear anywhere in the preceding writing. This is because whispers and hints of the looming break-up reared their unseen heads as far back as September.
Back then, the grapevine had it that, first, CMC and RMA were to share the franchise, with RMA being primary importer. Then it became a contest as the two vied and jousted for the new contract (still on the grapevine, and thus unverifiable). Now word from Mzanzi is that CMC will not be selling JLR products much longer. This much is verifiable.
What Herr Schoeman’s missive doesn’t explain is exactly why CMC Motors have been kicked to the kerb in favour of RMA. The signs were there though: scandals – 1. the head honcho earning a bigger salary than the entire company’s profits, 2. his replacement being on the receiving end of some dirty, underhand maneuvers in an attempt to keep him and his whistle (which he blew very hard) away, 3. the disappearance of (of all things) an ex-President’s Range Rover car…
This, by the way, had been nearly forgotten until the vehicle surfaced several years later (a few weeks ago) in the hands of yet another high-profile individual, blowing the case wide open again.
An insider also confessed to yours truly that they were unable to move units in sufficient numbers, so the company depended heavily on maintenance and service of Range Rovers for the department to make money. Clearly all has not been rosy at the country’s biggest motoring franchise for a while.
It was good while it lasted, CMC Motors. Hold your heads up and work towards a brighter future. RMA: you have your work cut out.
Still on matters Land Rover: The Freelander 2 has been updated for the 2013 model year. Cosmetic surgery has been done to great effect so that the new car looks much better than the outgoing one.
Not that the predecessor was ugly to start with, but it takes fresh input to put things in perspective, and the perspective is that the Freelander Two-And-A-Half is out in full force to threaten the competition which had been catching up.
Freelander 2.5, you ask? Well, yes. The changes are not just skin-deep. New engines and new transmissions appear too. The Evoque’s engines to be exact: the 2.0 litre petrol Si4, the 2.2 litre diesel SD4 (which we will get, good for 140kW/182bhp) and the 2.2 diesel TD4 (110kW/143bhp, which we will not get, and is also not found on the Evoque).
All are turbocharged 4-cylinder units: the 3.2 litre V6 is no more (boo!). The engines come attached to a 6-speed automatic gearbox with Tiptronic override. A new body, new engines and new transmissions: that sounds like a whole new car to me, but JLR says its is not the Freelander 3, so Freelander 2.5 I will call it.
The car is semi-skilled off-road (not that many of you will be driving it on cliff faces or underwater anyway), it is fine on road, with a floaty feel from the steering at speed.
In an odd turn of circumstances, the petrol engine is ok, you could even call it a bit special, but the diesel is a mite underwhelming in performance and response.
Weird, considering how diesel versions of a car are usually made to outshine the petrol version in order to boost sales. Couple this to a dim-witted automatic and it is easy to see which spec will win hearts: the petrol version, which you will most likely drive in Tiptronic mode 85 per cent of the time.
Expect the car to cost anything from Sh5 million upwards once it hits the showrooms next year.
The-Nissan-with-a-name-that-cannot-be-pronounced has just been “launched”. This is despite its making an appearance in several local shows and displays, including DT Dobie’s own previous other-vehicle launches.
Quite a launch this particular one was though, featuring well-heeled senior corporate suits, finger food, fruit juice, paint guns and graffiti. I don’t know what effect DT Dobie was going for with this ensemble.
The Qash-and-Qarry continues Nissan’s recent tradition of unleashing slightly underpowered vehicles on an unsuspecting public (Tiida, Almera). 136bhp and 20kg.m are nothing to write home about, especially for a Kluger-sized car; when a mid 2000’s Honda Civic Type R hatchback has better outputs.
To sum up the irony, DT Dobie used words like “dynamic” and “distinguished” when they introduced the already familiar motor show prop. Interestingly enough, a sizeable portion of my Internet disciples detest this car.
The Nissan Qwerty can be had with 2WD or 4WD. It can be had with 5 or 7 seats. It can be had in black, or silver, and maybe in some other colours too. But there is no escaping from the 136bhp 2.0 litre “powerplant”. DT Dobie also says they sold out their initial stock, which took an entire year to accumulate.
Methinks either they are taking liberty with facts or that “stock” consisted of only three cars, because I kid you not: I have not seen a single Cash-Guy on the road. Maybe I’ve been driving on all the wrong roads….
The Nissan Quash-Key costs Sh3.6 million (more, if you spec it up). If and when I do a review on it, we will decide whether this Qar will be a Qlever Investment or a Nissan Waste-of-Qash.
F30 BMW 3 Series
Another new vehicle release (in Kenya, at least) is that of the F30 BMW 3 Series. The front looks shark-like, which means it looks like the former 6 Series. The rear looks like just like it did on the outgoing car. I have not driven it yet, so for now that is that.